Creator case studies

How @dadbod_wod helped a first Reel reach 95,000 views

Watch @dadbod_wod explain how he used Format Finder and One Click Editor on @bkbornmama's first Instagram Reel before it reached about 95,000 views.

By Format Finder team

95K views

reported on @bkbornmama's first Reel

@dadbod_wod used Format Finder in the fitness and family content niche. The result and workflow below come from the creator's recorded account, with the original testimonial available to watch.

Watch the creator explain the result

Recorded August 2026. Promotional language in the recording reflects that date; current plans are shown on the Format Finder pricing page.

Read the video transcript

Just wanted to say thanks for creating the Format Finder app because it's been a game changer. I've been using it for myself on my personal brand for the last three months or so, and it's made editing super simple, especially with the One Click Editor. I literally just upload a whole bunch of raw footage, and then it spits out a freaking awesome video. But the coolest part is recently my wife just started an Instagram account, and on her first Reel I used Format Finder. I used the One Click Editor and posted it. Didn't think too much of it, but it kind of went viral. It's already at like 95,000 views, and it's easily going to break 100K views here probably today even. Everyone should check out Format Finder, especially if you're a content creator and you want to go viral on easy mode. You got this.

The result at a glance

  • The result came from the first Reel posted to the new @bkbornmama account.
  • The creator reported about 95,000 views when he recorded the testimonial.
  • He said he used both Format Finder and the One Click Editor for the post.

The starting point

The @bkbornmama Instagram account was new, with no library of prior Reels to carry distribution. The @dadbod_wod creator had already been using Format Finder on his own personal brand, then applied the same workflow to the first post on his wife's account.

How Format Finder fit the workflow

  1. 1

    Plan the first Reel in Format Finder

    The creator used Format Finder for the new account instead of treating the first post as an unstructured test.

  2. 2

    Upload the raw footage

    He described dropping a group of raw clips into the One Click Editor rather than assembling the sequence manually.

  3. 3

    Publish the finished edit

    The first Reel was posted from the editor workflow and had reached about 95,000 views when he recorded the testimonial.

What other creators can take from it

A new account has no historical content performance to lean on. This case supports using a proven format and a repeatable editing workflow from the first post, while staying clear that the reach itself still depends on the content and platform response.

How this result was verified

We matched the embedded video to the original @dadbod_wod testimonial in Format Finder's ad-media archive. A separate archived screenshot shows the @bkbornmama profile and the first Reel at 94.7 thousand views, supporting the rounded 95,000-view statement. We did not access private platform analytics.

This is a real creator outcome, not a promised result. Reach varies by niche, execution, audience, and platform distribution.

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